JBL Authentics: What your home looks like says a lot, what it sounds like says more

JBL’s latest Wi-Fi speaker range combines iconic retro design with industry-first integration of simultaneous voice assistants*

Berlin, 30th August 2023 - Introducing the JBL Authentics series. Striking sound performance meets timeless retro design inspired by JBL’s heritage. The feature-packed JBL Authentics 500 is a true centrepiece of the home, the all-encompassing Wi-Fi and Bluetooth smart speaker delivers Dolby Atmos® to envelop listeners in immersive sound.

The JBL Authentics 200 and portable JBL Authentics 300 home speakers complete the all-new JBL Authentics series. 


Room-filling sound throughout the home 

Be at the centre of your favourite song as the JBL Authentics 500 invites you to experience music like never before. Three 1” tweeters and three 2.75” midrange woofers provide crystal clear sound, while a 6.5” down firing subwoofer delivers tight, accurate bass. Enjoy 270 Watts of 3.1 channel sound and Dolby Atmos which transports you into a multidimensional sound experience with added layers and sharper details. Experience the music live from the very front row, without needing to leave the house. 


The JBL Authentics 300 offers portable, high-performance sound with a built-in 8-hour battery for those looking for superior sound in and around the house. Delivering distinctive highs and deep bass, enjoy exceptional audio performance wherever you are - from the kitchen to the garden or the outdoor party.  


Fill any space, big or small, with stereo sound from the JBL Authentics 200. A pair of 1” tweeters bring each song to life, while the full-range 5” woofer and down firing 6” passive radiator creates deep bass for perfect balance, no matter the genre.  


Iconic retro design with a modern twist  

Beautiful design inspired by famed JBL heritage. Taking inspiration from the legendary  

JBL L100 speaker from the 1970s, the JBL Authentics range draws on JBL’s rich history with a modern twist. With a premium aluminium frame, custom synthetic leather-wrapped enclosure, and a reimagined Quadrex grille, the JBL Authentics range is designed to make a statement.  

Industry-first integration built with Amazon and Google 

Introducing a new integration built in collaboration with Amazon and Google that provides customers simultaneous access to their voice assistants on JBL Authentics speakers, allowing customers that choose to register both assistants to communicate with either Google Assistant or Alexa at the same time on the same device. With Google Assistant and Alexa available simultaneously, customers have the choice and flexibility to communicate seamlessly with both voice assistants and take advantage of their different capabilities, and switch between them for different activities. Once enabled, use either voice assistant to play your favourite music, control your smart home devices, set timers and alarms, and more, hands-free, using just your voice. Once the assistants are set-up on the JBL One app, just say “Hey Google,” or “Alexa” to get started. 


Experience everything from podcasts to Internet radio in stunning high definition. The advantages of a Wi-Fi connection continue. Stream music through AirPlay, Alexa Multi-Room Music (MRM), Spotify Connect, and Chromecast built-in™ and leave the room or take a call without interrupting the music. Can’t agree on a song? Place multiple  

JBL Authentics speakers throughout your home, setting a different mood in every room. Or connect two or more to play a single playlist to get everybody enjoying the same beat.  


Looking for great sound in every room? Automatic self-tuning calibrates and adapts the audio performance whenever the speaker is switched on, so you can sit back and relax, knowing the sound will be optimised no matter where you place the speaker. 


"The heritage of our brands has always been important to us, and the JBL Authentics range delivers on audio quality, unique design, and unmatched features," said Carsten Olesen, President of Consumer Audio at HARMAN. "We live in an era where 'newstalgia' is in great demand. The JBL Authentics range draws from our iconic past with its retro design while delivering the superior sound and technology that our customers expect. Innovations such as Dolby Atmos and simultaneous voice assistants meet the retro and reimagined Quadrex grille design in a speaker range that defines the future of audio."  


Easily set up the speakers and browse integrated music services to find new songs and artists through the JBL One app. With the app’s fully customisable EQ settings, you can fully personalise your listening experience. 


JBL Authentics is made from 100% recycled fabric, 85% recycled plastic and 50% recycled aluminium. It is available in Black from 15th of September 2023 on uk.jbl.com in packaging made from FSC-certified paper and printed with soy ink.  

*Amazon Alexa and Google Assistant may not be available in all countries or languages. Availability, features, and functionality may vary.

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About JBL

The JBL brand epitomizes the amazing sound that shapes life’s most epic moments. From iconic events like Woodstock and concerts at Madison Square Garden, to games at Yankee Stadium and weekend road trips, JBL products elevate listeners’ experiences with award-winning audio that lets them make the most of every moment. With 75 years of unmatched professional credentials and industry leading innovation, the JBL brand expertly blends a bold vision of the future with the passion and talent of engineers and designers around the globe. JBL’s Signature Professional Sound is the leading technology that powers major pop culture events, and the brand has partnered with the world’s top talent across music, sports and esports.


HARMAN (harman.com) designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services supporting the Internet of Things. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audiophiles, musicians and the entertainment venues where they perform around the world. More than 50 million automobiles on the road today are equipped with HARMAN audio and connected car systems. Our software services power billions of mobile devices and systems that are connected, integrated and secure across all platforms, from work and home to car and mobile. HARMAN has a workforce of approximately 30,000 people across the Americas, Europe, and Asia. In March 2017, HARMAN became a wholly-owned subsidiary of Samsung Electronics.