JBL reaches 100m milestone

Music moves us and JBL portable speakers move with you

IFA 2019, SEPTEMBER 5, 2019 – JBL pushes the boundaries again. 100 million portable speakers have been shipped worldwide. To put that into perspective, that’s the entire population of Germany and the Netherlands owning a JBL speaker, with a few million spare! That’s a lot of music. Whether you’re into pop, EDM or grime, it’s a lot of happy times.


From the JBL Go, Clip, Charge, Pulse, Xtreme and Boombox to the new limited edition JBL Flip 5 ‘Ocean’ and ‘Forest’ made from recycled plastic, there’s a commitment to continually drive product development. More than 40 engineers across acoustic, software, mechanical and electronic work on one speaker style making it the best it can be. JBL relies heavily on consumer research to understand how people want to enjoy their music.


JBL injects music into life wherever and whenever you want. Whether you’re a musician or an athlete or in venues and automobiles, JBL   puts smiles on faces through the power of music. For over 70 years, JBL engineers have been designing, creating and testing to always bring you the best. This innovation has led to JBL being the market leader for five years running. We’re celebrating by counting smiles #100Msmiles.


“JBL has a well-earned reputation for pushing the boundaries of premium audio thanks to a truly passionate team of audio experts and product designers with a laser focus on the listener experience,” said Dave Rogers, President, HARMAN Lifestyle Audio Division. “JBL has proven time and again how much it cares about creating products that reflect its consumers’ needs. This extraordinary 100 Million milestone speaks volumes about the vision and capability of JBL’s engineers to meet those needs.”

For more information contact:


Ranieri Communications            

Tel: +44 (0)207 148 1606              


HARMAN Consumer Lifestyle EMEA

Marije Bakker, Sr. Manager PR and Brand Communication

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About JBL

The JBL brand epitomizes the amazing sound that shapes life’s most epic moments. From iconic events like Woodstock and concerts at Madison Square Garden, to games at Yankee Stadium and weekend road trips, JBL products elevate listeners’ experiences with award-winning audio that lets them make the most of every moment. With 75 years of unmatched professional credentials and industry leading innovation, the JBL brand expertly blends a bold vision of the future with the passion and talent of engineers and designers around the globe. JBL’s Signature Professional Sound is the leading technology that powers major pop culture events, and the brand has partnered with the world’s top talent across music, sports and esports.


HARMAN (harman.com) designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services supporting the Internet of Things. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audiophiles, musicians and the entertainment venues where they perform around the world. More than 50 million automobiles on the road today are equipped with HARMAN audio and connected car systems. Our software services power billions of mobile devices and systems that are connected, integrated and secure across all platforms, from work and home to car and mobile. HARMAN has a workforce of approximately 30,000 people across the Americas, Europe, and Asia. In March 2017, HARMAN became a wholly-owned subsidiary of Samsung Electronics.